About Pratik

Hi, Every One I am Pratik Mekhe.

Welcome to my blog, I am a Computer Science Graduate.

My Capabilities are not limited for Following:-

Digital Marketing:- 
  • Search Engine Optimization (SEO):
        On Page Optimization:
• Website structuring & design suggestions.
• Keyword research and analysis
• Hyperlink Optimization & Meta description suggestions
• Keyword strategy v/s Competitors keyword performances
• Optimizing internal linking structure (Navigation)
• Content Optimization
• Image Optimization, Local Business Optimization (LBLO)
• Optimizing HTML/XML sitemap, Created and updated Robots.txt file, 301/302 redirection.
• Mobile Site Optimization
• App Store Optimization (ASO)

Off Page Optimization:
    • Directory Submission (Do-Follow Directories only)
    • Social bookmarking
    • Facebook page optimization
    • Twitter strategies
    • Increasing Linkedin presence
    • Research work
    • Adding & Implementing the latest trends

Analysis Tool Used:
• Google Analytics & Webmaster
• Alexa Analytics, SEMRush, SEOQuack
• Facebook page Analytics

Search Engine Marketing (SEM)/ Google Paid Ads:

  • Google PPC Campaigns: 
Have created Text ads, Image ads and Dynamic search ads using Google AdWords. Have knowledge of how to set bids and budgets for Google PPC Campaigns, Conversion Tracking,  Remarketing, AdWords Editor, My Client Center, AdWords API.   

  • Facebook Campaigns:
Have knowledge of how to create Facebook Page ads campaigns, Manage Facebook Adverts, Bidding Strategy.
  • LinkedIn Campaigns:
Have knowledge of how to create LinkedIn Advertisements, Bidding Strategy.
  • YouTube Campaign:
Have to create video ads campaigns using Ad Words for Video, Video bidding strategy, YouTube Analytics & insights

Social Media Marketing (SMM):
Managing Social Accounts for the clients like Facebook Fan Page, LinkedIn                                 Company Page, Twitter & Google+ Page. 

Interacting with people on Social Networking Sites. Replying them on time. 
Engaging people by putting interesting stuff in peak hours related to my business.

Adding Quality Content on the website and sharing it on social networking sites to increase awareness and traffic. Establishing your online identity and message.

Drive traffic with news & discussions, monitoring social media performance.

  • Email Marketing:

How to create Email campaigns, Email marketing strategies, A/B testing

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